Visual clutter is the presence of excessive and distracting visual elements typically in the form of advertisements and branding on products. It can negatively impact the aesthetics, functionality, and focus within a space.
Before & After Bathroom Clutter Example:
What is Visual Clutter?
Visual clutter occurs when there is an overload of elements that cause distraction and scattered thinking. Vibrant colors, giant words, and pictures make it difficult to focus and function in a space.
Why is it in my home?
Imagine yourself walking through the isle of a store. Every product on the shelf has to stand out against its competitor. Companies thrive off of the excessive elements because customers become familiar with the brands color and design.
Before & After Kitchen Clutter Example:
How does it effect me?
When we bring products into our home, these labels scream and shout on our shelves. Our eyes are naturally drawn to the product which causes:
- distraction
- cognitive overload
- reduced comprehension
- slower decision making
- scattered thinking
- decreased aesthetic appeal
Before & After Bathroom Clutter Example:
Simplicity is Key
A clutter free environment and design allows individuals to:
- process and absorb information more efficiently
- appreciate aesthetics
- experience a greater sense of focus and clarity
How can I reduce it?
- Take labels off of products
- Take products out of plastic
- Toss boxes that items come in
- Store all disposable bags together and out of sight
- Use reusable glass spray bottles and hand soap containers: these look nice and reduce visual clutter
Before & After Komono Hobby Clutter Example:
